P4

ADVERTISING

Poster Analysis

The Protagonist in this poster is presented in this sort of dark embrace around her which signals that the game could be either a horror game or a game with a natural eerieness about it. The product is found advertised mainly on the internet and in view of the public. With some of their promotional material being in view of the public most of their advertising comes from online and Magazines due to the company and game not being a triple-A which decreases the importance of it when it comes to street advertisement. Senua's sacrifice could be found on game shop sites or on Amazon at the time of its release and at the time of its award winnings. This particular poster is the company proudly showing off its awards and reviews from well-respected companies and reviewers. The poster also contains a detailed picture of Senua's face as an almost teaser for the actual game. The game was most of the time advertised as a Printed Poster with the occasional Video/animation trailer shown at movies screenings or youtube ads.

The Advert and game have a fair large audience with the main bulk of them being RPG players, Historic games and mythic games containing magic and wizardry.